At Vi stores across India artisans support by various NGOs showcase their creations
Celebrating India, leading telecom operator Vi has launched its unique initiative, Artisans of India. This special initiative celebrated the craftsmanship and skills of local artisans, adding a vibrant touch across the country. Vi helped provide a platform to over 60 talented artisans across its stores in multiple States. Vi Stores in Maharashtra, Tamil Nadu, Uttarakhand, Uttar Pradesh, Kerala, West Bengal, New Delhi, Karnataka, Punjab, Andhra Pradesh, Telangana, and Gujarat collaborated with local NGOs to showcase artisans’ work to the public.
These artisans, working with various crafts and traditions, showcased hand-painted bags, chikankari embroidery, paintings, toys, decorated diyas, and more. Some NGOs Vi partnered with for this initiative included Universal Smile, ESSCENT, Astha ...










