Indian single malt *’Indri Single Malt Whisky’ defies odds, sells over 1 lakh cases in just two years
Indri Single Malt Whisky, produced by Piccadily Distilleries, has surged to unprecedented heights, emerging as the fastest-growing single malt whisky worldwide. Within a mere two years of its launch, Indri-Trini has shattered expectations by selling over 1,00,000 cases, capturing a remarkable 30% market share in India, surpassing industry giants.
Experiencing an extraordinary growth rate of 599% compared to the previous year, Indri is not only rewriting records but revolutionizing the landscape of premium spirits. Piccadily Distilleries, driven by ambitious expansion plans, aims to secure a position among the top 5 best-selling single malt whiskies globally.Since its introduction in November 2021, Indri has garnered over 25 prestigious accolades, including the coveted titles of 'Best I...