Business

Kingfisher Premium Packaged Drinking Water, the iconic "King of Good Times," added an extraordinary touch to Bryan Adams' So Happy It Hurts Tour 2024 at the Polo Grounds in Shillong. The highlight of the evening was an awe-inspiring drone show, which enhanced the concert's atmosphere. As fans gathered to celebrate the legendary artist, the drones illuminated the night sky with the message, "These are the best times of our lives," linking Kingfisher's essence of "Good Times" with Adams' timeless lyric from Summer of '69. The spectacle perfectly embodied the spirit of the event, bringing fans closer to the magic of music and memorable experiences. Kingfisher's involvement in the concert reinforced its dedication to celebrating joyous moments of togetherness and fun. In Shillong, this ...

SWITCH Mobility Ltd, subsidiary of Ashok Leyland and part of the Hinduja Group, and a leading manufacturer of electric buses and light commercial vehicles, has unveiled its contemporary electric bus platform SWITCH EiV12—the low-floor electric city bus for the Indian market.  It is India’s first low-floor city bus with chassis-mounted batteries, featuring a scalable battery capacity of over 400+ kWh. The vehicle was launched by Shri Nitin Gadkari, Hon’ble Minister for Minister of Road Transport and Highways of India, in the presence of Ashok P. Hinduja, Chairman of Hinduja Group Companies (India), other dignitaries, and industry leaders. Mr. Ashok P. Hinduja, Chairman of the Hinduja Group of Companies (India), observed while launching these vehicles “These buses are a tribute t...

Vi Business has launched Easy+, a revolutionary new service for corporate post-paid users, allowing employees to conveniently purchase personal services like international roaming and OTT subscriptions directly through their existing corporate plans. Accessible via the Vi App, the service streamlines the process of adding services such as data packs, entertainment subscriptions, and roaming features without the need for separate approvals. Roerich Kaushal, Executive Vice President, Enterprise Mobility Business & Marketing, Vi Business, stated, "With Easy+, we are transforming the corporate post-paid experience by giving employees more control over their personal telecom needs, directly from their corporate plans." Easy+ offers a variety of services, including international roami...

Courtyard by Marriott Shillong welcomed the festive season with its Second Edition of the Cake Mixing and Tree Lighting Ceremony on December 8, 2024. The grand event combined tradition and innovation, uniting the city’s community, dignitaries, and hotel patrons for a memorable evening. Transformed into a winter wonderland, the venue featured a majestic Christmas tree and elaborate decorations. Dignitaries like East Khasi Hills Deputy Commissioner Smt. Rosette Kurbah, Archbishop Victor Lyngdoh, and MDC BajopPyngrope graced the occasion, enhancing its prestige. The Cake Mixing Ceremony, a beloved tradition, saw participants mix dried fruits, nuts, and spirits, symbolizing festive unity. This was followed by the Poolside Tree Lighting Ceremony, where attendees counted down to illuminate t...

Durex's The Birds and Bees Talk (TBBT), an impactful life skills program by Reckitt, a global leader in health and hygiene, has proudly marked its third consecutive year as the official health partner of Northeast India's most iconic cultural celebration—the Hornbill Festival.  As the festival celebrates its milestone 25th edition, TBBT is set to launch Asia's first Consent Café, a pioneering initiative designed to spark meaningful conversations around consent, equity, and healthy relationships. The Hornbill Festival, expected to welcome over 150,000 visitors from December 1 to 10 at Kisama Heritage Village, Kohima, offers a unique platform to blend traditional heritage with modern values. The TBBT Consent Café aims to provide an immersive space combining light, music, and art ...