Business

Royal Enfield is set to expand its lifestyle and community engagement strategy in the Northeast with the launch of its street culture platform HunterHood in Shillong on February 7, 2026. After drawing large crowds in Chennai, Delhi and Mumbai, the company is taking the festival to one of India’s most culturally vibrant cities, aligning with the growing influence of youth-led urban culture in the region. Built around the ethos of the Hunter 350 motorcycle, HunterHood Shillong will combine motorsports-inspired showcases with music, art and street-led performances. The programme includes BMX and skateboarding showcases, street football, slam dunk zones and interactive challenges, alongside custom motorcycles by JD Customs. Visual art will feature live graffiti by the Mixed Media Art Crew ...

Blenders Pride, a leading name in India’s premium whisky segment, has announced the launch of the Blenders Pride Zenith Black Edition, a limited-edition release capped at one million bottles across the country. The newly launched Zenith Black Edition brings together the brand’s iconic whisky blend with a bold black design, aimed at consumers seeking a refined and exclusive experience. According to the company, the black aesthetic represents luxury, sophistication, and power, values long associated with the Blenders Pride brand. The edition is positioned as a rare offering, crafted for discerning whisky enthusiasts. The company said the new edition is not just a change in packaging but a fresh design expression that reflects aspiration, distinction, and craftsmanship. With only one mill...

Mahindra & Mahindra Ltd. has launched refreshed versions of its Bolero Camper and Bolero Pik-Up range, adding updated styling along with new comfort, convenience and connected technology features. The company said the new Bolero Camper is now equipped with the advanced iMAXX telematics solution on select variants, offering real-time vehicle insights to improve operational efficiency and fleet management. The Camper also gets a bolder exterior with new decals, body-coloured ORVMs and door handles. On the comfort front, it now offers rear-seat headrests, air conditioning, a heater and a Bluetooth-enabled music system. Mahindra has also standardised several features across all Bolero Camper variants, including a recliner driver’s seat with headrest, a wider co-driver seat, central loc...

Zuventus Healthcare Limited has issued a formal clarification to counter false and misleading communications circulating in the market, a move seen as important for maintaining stakeholder confidence in a competitive pharmaceutical landscape. The company categorically denied rumours of closure or rebranding, stating that there has been no suspension, shutdown, or transfer of business assets. From an economic standpoint, Zuventus’ assertion that its field force continues to operate at full strength across India indicates continuity in sales, distribution, and engagement with healthcare providers—key drivers of revenue stability in the branded generics segment. Zuventus also clarified that it has no association or affiliation with any entity named Zorvia Healthcare Limited, describing...

Oriflame, the Swedish holistic beauty and wellbeing company, has announced the launch of its new Opt Optimals Even Out range, expanding its Optimals portfolio in India. The range has been developed to visibly reduce dark spots, address hyperpigmentation and restore skin radiance through a gentle and skin-friendly approach, in line with the company’s growing focus on skinimalism. Hyperpigmentation is one of the most common skincare concerns in India, influenced by high sun exposure, pollution, hormonal changes and post-acne marks. To address this, the dermatologically tested range is powered by a blend of Niacinamide, Rainbow Algae Extract, Glycolic Acid and Para-probiotic technology. These ingredients work across three pillars of skin health tone improvement, surface renewal and barrie...

Actor and musician Siddhant Chaturvedi has partnered with Airbnb to offer an exclusive, invite-only experience that allows guests to explore Mumbai through his personal lens during Lollapalooza India 2026. Titled Lolla India Like a Local, the four-hour Airbnb Original Experience will be open for booking from January 19 at 11 AM IST. Designed for just four guests, the experience includes a meal at one of Siddhant’s favourite local food joints, a guided heritage walk through Bandra’s historic Ranwar Village, an intimate jam session where he performs an original track inspired by the city, and finally, attending Lollapalooza India alongside him. The initiative also introduces The Mumbai Guidebook, a digital city guide curated by Siddhant, featuring neighbourhoods, local cafés, creative sp...

Bajaj General Insurance Limited has introduced Fetal Flourish, a new fetal health insurance rider aimed at supporting families facing medical complexities during pregnancy, at an affordable premium of ₹1,025. Announced in Pune on January 14, the offering focuses on advanced in-utero care an area largely left uncovered by conventional maternity insurance. Offered with the insurer’s flagship products, My Health Care Plan and Health Guard, the rider is available to women aged 18 to 45 years, with a nine-month waiting period from policy inception. It provides coverage of up to ₹2 lakh per maternity event for the first two maternity events under the base health indemnity policy. What sets Fetal Flourish apart is its coverage of 16 specialised in-utero procedures that are often critical i...

Blenders Pride Fashion Tour 2025 concluded its spectacular edition, setting a new benchmark for fashion experiences across Gurugram, Jaipur, and Kolkata. Creating ‘The One and Only’ stage that set the tone for what’s next in fashion, the tour presented three groundbreaking narratives that pushed the boundaries of how fashion is experienced, celebrated, and imagined. Each city witnessed how Blenders Pride Fashion Tour made fashion move—Gurugram thrust fashion into the futureverse where technology and couture collided in real-time, Jaipur accelerated fashion onto the fast lane with high-octane motorsport aesthetics, and Kolkata challenged traditional notions of craft, transforming them into a bold, modern form. The tour distinguished itself by setting a new benchmark for immersive, multi-se...

Gujarat’s economic policy framework is set to receive a significant boost as Marwadi University prepares to host the Vibrant Gujarat Regional Conferences (VGRC) from January 11–12, 2026, organised by the Government of Gujarat. The conference places education and skill development at the centre of long-term economic transformation, in line with the visions of Viksit Bharat@2047 and Viksit Gujarat@2047. As part of this policy momentum, the university has submitted a ₹1,000 crore investment MoU proposal to the Education Department, Government of Gujarat. The investment plan covers state-of-the-art academic infrastructure, advanced laboratories, modern sports facilities, next-generation hostels, and a 10,000 sq ft innovation and start-up centre, alongside a dedicated academic block for con...

Music has quietly become one of the most powerful forces shaping travel choices among young Indians. Airbnb’s new Experience-Led Travel Insights has revealed that Gen Z are increasingly planning trips around live concerts and festivals, turning gigs into gateways for discovering new cities, extending stays, and spending time exploring local neighborhoods well beyond the main event. For this generation, travel decisions are being driven less by calendars and more by culture. Live events and IRL experiences influence where they go, who they travel with and how deeply they engage with the destination. In 2026, music is set to play an even bigger role in shaping travel behavior, with 62% of Gen Z planning trips around concerts and music festivals. This intent is already reflected in their cur...