Garnier Black Naturals has launched its latest campaign, featuring cricket legend MS Dhoni and his wife, Sakshi Dhoni, in a playful new teaser. The campaign highlights Dhoni’s trusted grooming routine and youthful appearance, with Sakshi teasing him about a recent comment that he still looks like he’s in his 30s at age 43. Dhoni credited his hair and beard color, with Sakshi claiming responsibility for coloring his hair. Dhoni left fans curious with his signature smile, saying, “I can’t reveal all my secrets just yet.”
The campaign is expected to resonate strongly with fans and grooming-conscious consumers, further strengthening Garnier Black Naturals’ position in India’s personal care market.
Garnier Black Naturals is a top choice for many local consumers, particularly among young professionals and cricket enthusiasts. Retailers are preparing for a surge in demand as Dhoni’s endorsement is anticipated to influence buying decisions, especially among male shoppers looking to replicate the cricketer’s timeless style.