ICICI Prudential Life Insurance introduces ICICI Pru Platinum, the company’s first unit-linked product (ULIP), aligns distributor payouts with customers’ fund value, with distributor commissions linked to their assets under management. This unique product incentivises distributors to encourage their customers to stay invested for the entire policy tenure. Notably, it offers customers a cost and tax-efficient route to build wealth over the long-term.
ICICI Pru Platinum provides unlimited free switches between asset classes, without any cost or tax implications. This product offers customers 21 funds, comprising 13 equity and four each in the debt and balanced categories, besides offering an option of four portfolio strategies. Mr. Amit Palta, Chief Distribution Officer, ICICI Prudential Life Insurance, said, “ICICI Pru Platinum, our Company’s first unit-linked product designed to make distributor payouts aligned to their customers fund value, promoting the long-term interests of both”.
The company provides value-based distributor payouts to encourage long-term investment behavior among customers and provides unlimited free asset class switching without any cost or tax implications. It offers various Protection and Savings products based on customers’ life stage requirements, providing financial safety nets and achieving long-term goals.