Johnson’s Baby leverages technology to protect baby skin
Johnson's® Baby, a pioneer in baby skincare, has unveiled its latest television campaign, "Irresistible Cheeks," under the broader umbrella of "Protection Pehle Din Se" (Protection from Day One). The campaign, featuring Bollywood stars Anil Kapoor and Sonam Kapoor, showcases the brand's commitment to leveraging technology and innovation to provide the best care for babies. The heartwarming film, conceptualized by DDB Mudra and produced by Flirting Vision, captures a playful interaction between a grandfather and his adorable grandchild. The story unfolds from the baby's perspective, highlighting their resistance to having their "irresistible cheeks" pulled. Sonam Kapoor then reveals the secret behind the baby's soft and smooth skin – Johnson's baby cream.
"A newborn's skin is 30% thinne...










