Centrum expands portfolio with ‘Centrum Recharge’ energy drink mix featuring Anushka Sharma
Centrum India has launched Centrum Recharge, a new effervescent energy drink mix enriched with 13 essential vitamins and minerals designed to boost energy, immunity, and hydration. The product, priced at ₹10 per sachet, comes in convenient single-use packets and contains twice the vitamins and minerals compared to leading competitors, with no added sugars. To support the launch, Centrum has rolled out a multimedia campaign starring Bollywood actress and brand ambassador Anushka Sharma, highlighting the importance of replenishing vitamins and minerals lost during daily activities.
“AtishNegi, Category Lead – Vitamin & Mineral Supplements at Haleon ISC, emphasized that while many products focus on electrolyte replacement, Centrum Recharge addresses the crucial need for restoring key ...










